A unique consumption experience with unusual pressures is a wedding (financial and emotional). A distinctive consumption and price environment is produced by societal expectations for perfection and the experience itself, including conspicuous consumption, experience, and credibility qualities.
Where a couple gets married has a huge impact on the average cost of a wedding portrait prices. The average might range from $17 584 in New Mexico to $76 944 in the Manhattan neighborhood of New York City (Jacobs 2018).
Weddings in the United States cost approximately $72 billion per year, not including the honeymoon (Segran 2018). Consumers spent nearly $2 billion on the busiest wedding day of 2018, which was August 18, 2018. (Bertram 2018).
One extravagant international wedding costs more than $66 million (Erdei 2018). Couples and families all over the world are under enormous pressure to avoid appearing cheap (Poquette 2010; Ward 2020).
The Stress of Planning the Perfect Wedding
Weddings are emotionally exhausting as well as financially costly (Strauss 2019). The popular press and the Internet have embraced the idea of perfection, with an entire wedding magazine devoted to this goal, while academics are quick to criticize publications that encourage perfection-seeking behavior (Bigelow 2006; Slade 2006). (Cooper 2020; Ghosh and Ghosh 2010).
Similarly to the myth of the perfect mother putting pressure on first-time mothers (Meeussen and Van Laar 2018; Slade 2006; Wilborn 1976), “super brides” face extraordinary pressure to not only be flawless but to organize and carry out the ideal wedding (Cooper 2020; Duncan 2016; Poquette 2010).
Beautiful hands and nails (Murray 2017), long flowing hair (Rud 2020; Title 2017), glamorous upsweeps (Levine 2020), glowing, healthy skin, and flawless makeup are all regarded as essential bridal features.
The Influence of Consumer Behavior on Pricing
Given how frequently weddings and wedding-related products are featured in the media, it is sensible to assume that consumers may experience increased anxiety when making these purchases. It is reasonable to regard weddings and the products associated with them to be conspicuous goods (Belk 1988).
A wedding’s opulence might be utilized to raise one’s social position (Bloch et al. 2014). Contrary to less visible consumption, consumers react differently to visibly consumed things. Consumers frequently assign conspicuous goods a level of intrinsic value above and beyond their typical market value, making them seem like priceless goods.
Consumers purchase goods to meet both their material and social needs (Amaldoss and Jain 2005a; Duan and Dohlakia 2017). According to Amaldoss and Jain (2005a), social needs can manifest as a consumer’s desire to appear exclusive or conform. Marketers of conspicuous goods frequently emphasize a product’s exclusivity (Pollay 1984).
The ability of Consumers to Assess Quality
When all else is equal, consumers perceive a link between appropriate price and product quality. As product quality improves, consumers are willing to pay more for higher-quality products. In the best of circumstances, a consumer would be fully aware of product quality and willing to pay a price commensurate with the incremental level of quality.
According to research, consumers in this situation will pay more for a product even if there is no evidence of an improvement in quality or utility (Amaldoss and Jain 2005a). Customers looking for the perfect wedding may consider the most expensive item to be the most perfect.
Consumer Pricing Acceptance
Price discrimination may occur if vendors or venues charge more for a wedding than for another event. A price discrimination strategy is one that involves selling products (whether identical or not) at different prices to different people. Legally, price discrimination is classified into three types or degrees, according to Paczkowski (2018, p. 5).
- First-degree: The amount that each consumer is willing and able to spend on the goods determines the price.
- Second-degree: Using a pricing schedule that is not a linear function of quantity, price changes with the amount purchased.
- Third-degree: Prices vary depending on the consumer group. This type of price discrimination is typical.
Pricing based on consumer segment is the type of price discrimination that could be used in wedding price discrimination scenarios. Price discrimination is usually legal unless it violates US antitrust law. The Robinson-Patman Act makes illegal price discrimination illegal.
The Houston show features independent pieces like Andy Warhol’s pop-art portrait of Queen Elizabeth II, even though the majority of the images on display were commissioned and published by the royal houses of their day.
Their involvement serves as a reminder that there is no longer a monopoly on how monarchs, princes, and princesses are portrayed.
According to Bomford, this process began with the invention of photography, which left less room for artists’ imaginations. However, these photo portraits provide historical context and illustrate how royalty wished to be received publicly.
The first royal family to be captured in a photograph was that of Queen Victoria and her husband, Prince Albert, who encouraged the practice, according to him.
The modern section of the exhibition is dominated by photography, which includes images of Edward VII, George V, and Edward VIII, who abdicated in 1936. The exhibition also includes a recent photograph of Queen Elizabeth II by Annie Leibovitz and an iconic photograph of Princess Diana by British photographer Terence Donovan.
From the Tudors to the Windsors
The exhibition begins in the late 15th century with the House of Tudor, when the monarchy’s modern portrait tradition was born.
The royal art collector who shaped a nation’s taste “Prior to that, royal portraits were not realistic; they were just generic depictions of majesty,” said Bomford. “However, with the Tudors, we start getting accurate portraits — actual likenesses of real people.”
Possibly accurate, but yet open to embellishment. Hans Holbein the Younger’s classic picture of Henry VIII. In which the king’s physical presence and commanding expression are deliberate projections of authority, is one of the exhibition’s earliest images. These pictures made with the understanding that they would be duplicated and spread all over the place.
The average wedding photographer fee in Australia
This naturally takes into account the prices in all states and territories as well. As the fact that couples choose to hire professional photographers rather than ask a friend. Or family members to take their photos does so. 91% of couples hire a professional photographer for their wedding day. Making it one of the most crucial aspects of the event.
South Australia, New
The total cost of a wedding in New South Wales is above average, and the photographer is no exception. A photographer in New South Wales will cost you around $3,702. This is due to an increase in the number of luxury weddings in NSW. As well as the state’s demand for professional wedding photographers.